For developers

Demand from people who could buy.

Acquisition here means the work of reaching a defined buyer and reading the enquiry that comes back. It is not a promise of a lead count.

  1. 01

    A defined buyer

    Location, budget, configuration and timeline are agreed before spend.

  2. 02

    Channels with a job

    Search, Meta and Instagram are used when they match that buyer, not as a default mix.

  3. 03

    A handoff, not a claim

    The developer’s sales team still owns negotiation, pricing, inventory and closing.

Aerial view of three residential buildings around a landscaped court and pool.

Illustrative image